On the Move: Who’s Relocating to Atlanta
Last week, Penske recognized metro Atlanta as the top moving destination inthe country for the ninth year in a row. The number of years the city has ledthat list is remarkable. Of course, what really puts Atlanta on top is thefact that there are actually two distinct types of relocators thatconsistently make their way to the metro area: people and businesses. It’s aunique mix that illustrates the versatility of the city. Atlanta appeals notonly to individuals who are looking for a certain lifestyle, but also tocompanies of all sizes that require a very specific business climate in orderto succeed—and metro Atlanta checks all the boxes for both. Here, we take adeeper look at the people and businesses moving to the area and consider whatthe future holds.
1. How many people are moving to Atlanta? According to the U.S. Census Bureau, the metro Atlanta area receives, onaverage, 36 new residents every day. In 2016, the city itself welcomed thefourth-most residents in the nation, with more than 90,650 people making thearea their new home. Currently, the metro region’s population sits at about5.8 million people, which makes it the ninth largest metro area in thecountry.2. How many people are expected to move to metro Atlanta in the future? The Atlanta Regional Commission predicts that the metro Atlanta area will add2.5 million residents by the year 2040, bringing the total population of theregion to more than eight million.The Atlanta Beltline3. Who is moving to Atlanta? There is great diversity among those who relocate to Atlanta, particularly interms of age. One of the largest groups of new residents is comprised ofmillennials. In 2015, Money.com named Atlanta the number two city for peoplebetween the ages of 21 and 36; Forbes recognized Sandy Springs as the number10 best city for millennials in 2017. Also making Atlanta home are retirees;WalletHub recognized Atlanta as the fifth-best place to settle down duringyour golden years thanks to affordability, quality of life, healthcare andavailability of recreational activities. Of course, families love Atlanta aswell. According to Niche, metro cities like Johns Creek, Decatur, Alpharetta,Suwanee, Milton, Peachtree Corners and Roswell are among the best for raisinga family; the population growth in these areas reflect those positiverankings. Many of those new families come to Atlanta thanks to a corporaterelocation.4. Where are people relocating from when moving to Atlanta? Real estate brokerage Redfin reports that many people moving to Atlanta comefrom coastal hubs and major cities like San Francisco, New York, Los Angeles,Chicago and Washington, D.C.5. Where are residents settling down in the metro area? There are five counties in metro Atlanta that are attracting the most newresidents, according to the Greater Atlanta Home Builders Association:Gwinnett, Fulton, Forsyth, Cherokee and Cobb.6. Why are so many people moving to Atlanta? There are many reasons to move to Atlanta. The city was ranked 65th on the2017 Quality of Living list, a study conducted by Mercer that evaluates localliving conditions in more than 450 cities worldwide; it was one of only 17cities from the U.S. included on the list. The economy is the 10th largest inthe country, and the Bureau of Labor Statistics reports that the area has hadover-the-year employment gains every month since July 2010. Employmentopportunities abound, the housing market is robust and people can chooseeither an urban lifestyle or a suburban way of life within the metro Atlantaarea.
Did You Know?
According to WalletHub, Atlanta is the number four metro area in the countrywith the largest net migration between 2016 and 2017. And there are severalother rankings that make Atlanta stand out. In fact, Atlanta is: * The number one most affordable big city. * The number three city in which to start a career. * The number two city for professional opportunities. * The number five city for the most entry-level jobs. * The number one metro area for openings for STEM (Science, Technology, Engineering and Math) graduates per capita.Information courtesy of the Metro Atlanta Chamber and ATL Brand Box.
1. How many businesses relocate to or choose to open locations in Atlanta? According to the Metro Atlanta Chamber, corporate facility investors and siteconsultants have named Georgia as the number one state for business climatefour years in a row, as well as the number one state for business three yearsin a row. That kind of exceptional business environment has companies flockingto Atlanta; in 2018 alone, 57 companies announced the opening of new locationsin the metro area. From headquarters to branch offices to distributioncenters, there are new sites opening in Atlanta year-round.2. How many jobs do businesses bring to Atlanta? In late 2017, Cushman & Wakefield reported that Atlanta’s job market continuesto be strong, with the city adding the fifth-most jobs year-over-yearaccording to the Bureau of Labor Statistics. A forecast of projected jobgrowth from 2018 to 2121 released by Moody’s places Atlanta in the number fourspot in the country. In fact, February 2018 saw the addition of 20,800 jobs—astatistic the Georgia Department of Labor recognizes as the third-best showingof the last 20 years. And the Atlanta Business Chronicle notes that metroAtlanta accounted for 59 percent of the new jobs in Georgia in 2017.3. What kinds of businesses are moving to Atlanta? The Metro Atlanta Chamber has identified key industry segments for the area,and it’s these segments that are seeing incredible growth: bioscience,financial technology (FinTech), technology, supply chain management andInternet of Things (loT) and Mobile. While some businesses are being startedright here in the city, many companies are moving from their founding citiesto the metro area as well.4. Where are businesses relocating from when moving to the metro area? Companies relocating to Atlanta actually come not only from across thecountry, but also from around the world. And when it comes to technology,Atlanta has become a very attractive option for companies of all sizes. Thecity has become known as a major tech hub and location for company growth, andit has attracted tech firms from other well-known technology locales likeSilicon Valley, New York and Durham, N.C.5. Where are businesses relocating to within the metro Atlanta area? Of course, three locations inside the perimeter are key business centers:downtown, midtown and Buckhead. Yet, counties and cities outside the perimeterare welcoming relocating companies as well. For instance, Alpharetta isquickly becoming known as the “Technology City of the South,” as TechAlpharetta notes that it is now home to 640 technology companies, including 45FinTech companies, 20 biotech companies, 105 software development companies,22 data centers and virtual hosting companies and 197 IT service andconsulting companies, among others. What’s more, the Metro Atlanta Chamberreports that companies are moving to or opening in counties across the metroarea, from Cobb to Gwinnett to DeKalb.6. Why are so many businesses moving to Atlanta? For many companies, tax benefits are a key draw to the metro Atlanta area.Just look at the film industry, which has skyrocketed in Atlanta thanks to theGeorgia Film, Television and Digital Entertainment Tax Credit, which allowsfor a 20 percent tax credit for companies that spend $500,000 or more onproduction or post production in Georgia. Production companies have eitherrelocated to or opened satellite locations at production studios throughoutmetro Atlanta. Additionally, Atlanta is a primary transportation hub in thesoutheast, with access to Hartsfield-Jackson Atlanta International Airport,railways, deep water ports and interstate highway systems. Inc. Magazine alsopoints to advantages like the city’s impressive and diverse talent pool (whichstems from a large number of local higher education institutions), the strongstartup scene and the low cost of living and high quality of life foremployees as reasons to locate a business in Atlanta.
In Their Own Words
Business owners, executives and entrepreneurs across a wide variety ofindustries understand the draw of Atlanta. That’s why there has been anincredible influx of new and relocating companies within the metro area overthe last several years. Here’s what some of those professionals have to sayabout the city and the opportunities it provides businesses of all sizes.“Atlanta has a confluence of digital media companies, startup culture, top-notch higher education and city size unmatched anywhere in the world. Atlantawas our choice because we valued the ability to network with technology andvideo game innovators, to recruit top tier talent and access a major travelgateway.” — Stephen Johnson, President, Launch Media Network“Today’s the day where we bring our 127-year history, and we plant our flaghere in Atlanta, Georgia. People ask me why and I say, ‘Well really it’s notjust one thing. It’s all things added up. It’s the business environment. It’sthe quality of life. It’s the infrastructure.’ Atlanta is a premier city whichprovides the perfect foundation to write the next chapter of our success storyhere in the U.S.” — Steve Cannon, CEO, AMB Group, LLC“Show me another major U.S. city that has quick access to a large number ofhighly talented, creative people and a 30 percent tax break.” — Matt Thompson, Principal/Executive Producer, Archer“Atlanta is a vibrant and growing international city with a diverse culture.We will use the region’s transportation network and deep pool of talent todeliver ASOS’ best-in-class service to U.S. customers.” — Brent Dorfman, Vice President of Logistics, ASOS.comInformation courtesy of the Metro Atlanta Chamber and ATL Brand Box.Top Fortune 500 Companies In Atlanta
The Business Hub Of The Southeast
For many years, Atlanta has been a southern hub of business and commerce. Somuch so that numerous Fortune 500 companies have decided to call Atlanta home.From startups & tech companies to large & small businesses alike, many areflocking to Atlanta every day due to the city’s educated labor supply,moderate climate and international travel hub.In addition, Atlanta’s housing market makes relocating employees moreaffordable, especially when coming from other large cities like New York,Boston and Los Angeles.
The Home Depot
Founded in 1978 by four Atlanta businessmen, including Arthur Blank andBernard Marcus, The Home Depot is a widely-known home improvement store thatis based in Cobb County, Georgia. The chain grew quickly, going from twooriginal stores in 1979 to multiple stores in all 50 states, plus Puerto Rico,the US Virgin Islands, Guam, all provinces in Canada, and Mexico.Stores run about 105,000 square feet in size; some stores are now offeringfuel centers to its customers, as well. Several brands are offered exclusivelyat Home Depot, including Behr, Chem-Dry, and Homelite.In addition to a wide array of home improvement items, The Home Depot alsoholds a vested interest in philanthropy and community improvement. The HomeDepot Foundation, started in 2002, volunteers time, manpower, money, andsupplies to many organizations, including Habitat for Humanity, City of HopeNational Medical Center, and KaBOOM!.The Home Depot Foundation also works extensively with its home state ofGeorgia, assisting the Georgia Emergency Management Agency’s Ready Georgia ineducating children in emergency preparedness. The Home Depot is also activewith the Human Rights Campaign.Not only does The Home Depot participate in charity and philanthropic events,but it also prides itself on its environmental activity. In the late 90s, TheHome Depot made the decision to lower, and eventually eliminate, sales oflumber from endangered forests. The company also advocates tree planting andgreen housing construction. What’s more, The Home Depot has implemented thelargest light bulb recycling program in the United States.The Home Depot is a great company in the Atlanta area, providing thousands ofjobs not only in its stores but also in its corporate headquarters. Couplethat fact with its charity work, and Home Depot will continue to be a front-runner for years to come.
United Parcel Service
When a business, individual, or corporation needs to ship a package, chancesare they call the United Parcel Service, or UPS. This is why the company isknown as the world’s largest package delivery company. Headquartered in SandySprings, UPS has been a market mainstay since its founding in the early 1900s.1907 saw the first package delivery service, known as the American MessengerCompany. Soon after the Model T Ford was invented and used as a deliveryvehicle, the American Messenger Company merged with a competitor and began theMerchants Parcel Delivery.In 1930, several more companies merged and the United Parcel Service was born,with its first logo coming in 1937. The company continued to grow throughoutthe early and mid-20th century, and in 1988 UPS landed in Atlanta and calledher its home.UPS operates in more than 220 countries, delivering more than 15 millionparcels each day and has around 6.1 million customers. Additionally, UPSoperates both an airline and air cargo system to help serve its worldwidecustomer base. With its operations and delivery routes expanding daily, thereis no end in sight to the United Parcel Company.
The Coca-Cola Company
Perhaps the most ubiquitous Atlanta company, The Coca-Cola Company was foundedin 1886 with the invention of Coca-Cola. In the years since, Coca-Cola hasgrown exponentially into a world-wide phenomenon. Coca-Cola also has exclusivebottlers all throughout the world and produces numerous unique drinks, bothsoda and otherwise.John Pemberton invented Coca-Cola in 1886. A pharmacist in Columbus, Pembertonwas searching not for a delicious drink but for a replacement for morphine. Heoriginally invented French Wine Coca, a nerve tonic, but once Georgia embracedprohibition he redeveloped the tonic to exclude alcohol. Eventually, the drinkbecame less of a medicine and more of a refreshment and Atlanta businessmanAsa Candler bought both the brand and formula for Coca-Cola in 1889 andincorporated in 1892.The World of Coca-Cola is a well-loved museum in downtown Atlanta; visitorscan learn about the history of Coca-Cola, view an advertising history,including jingles, view films, and try Coca-Cola soft drinks from around theworld. One of Atlanta’s favorite products, Coca-Cola will forever beassociated with Atlanta and its history.
Delta Air Lines
Delta Air Lines operates more than 5,400 flights each day, which makes it oneof the busiest and most popular airlines in America. Since its founding in1929, Delta Air Lines has grown to serve over 333 destinations worldwide, inaround 64 countries.With more than 80,000 employees, 12,000 of which are pilots, Delta Air Linescontinues to be one of Atlanta’s leading Fortune 500 companies and a prominentfixture of Hartsfield Jackson airport.Delta Air Lines was originally a crop dusting company in Macon, Georgia. Aftermerging with several other companies, Delta Air Service was began in 1929 andgrew quickly through adding routes, destinations, and merging with otherairlines. Delta has called Atlanta home since 1941; not only does itheadquarter here, but it also houses Delta TechOps, the company’s technicaloperations center that provides maintenance, repair, and other technicalfunctions.
The Southern Company
Founded in 1945, The Southern Company is the 16th largest utility company inthe world, and the fourth largest in the United States, providing electricalservices to Alabama, Georgia, Florida, and Mississippi.The Southern Company relocated from Delaware to Georgia in 1950 and has been apowerhouse ever since, owning several subsidiaries throughout the years. TheSouthern Company owns and operates several large power plants throughout thesoutheast, generating around 200 terawatt-hours of electricity. The plantsgenerate coal, nuclear, natural gas, and hydroelectric powers; new plants arein the works and will commence construction soon.The Southern Company partners with several other companies, including the USDepartment of Energy, KBR, and Shenhua Group. These business relationshipsensure standards are being met and followed, environmental issues are beingaddressed, and projects are being completed correctly.Additionally, The Southern Company is exploring solar plants; measures toreduce greenhouse gas emissions are underway as well as Renew Our Rivers, avolunteer based organization that aims to remove trash and other debris fromrivers in the southeast.The Best IT Staffing Agencies in Atlanta in 2021
Atlanta Staffing Guide: IT
Finding the right IT talent in Atlanta can be a difficult proposition. Thecompetition is fierce, and the city is growing at a rapid pace which makeshiring and recruiting IT talent very tough.As the largest city in Georgia and home to 16 of Fortune 500 companies, toptech talent has a wide range of great opportunities to choose from. They couldimprove ecommerce for Home Depot, upgrade the customer experience at Delta, orfigure out logistics for UPS. Those are highly desirable companies with knottyproblems that most software developers would be interested in solving.How do you compete with that? How has the time to filter through dozens ofresumes searching for the perfect candidate and maintain the day-to-dayoperations of your business at the same time?This article will give you an overview of the business climate in Atlanta, andoffer you the best IT staffing agencies in the city for recruiters and jobseekers.
What Is The Business Climate in Atlanta?
Growth in Atlanta has been driven by an influx of young professionals eager tostart their careers, especially in city neighborhoods like Buckhead, VirginiaHighlands, and Decatur. To the north, many long-time workers populateAlpharetta and Marietta, where many businesses have moved their headquarters.The city is buoyed by long-time business partners like Home Depot, Coca-Cola,Georgia Pacific, UPS, Delta, and Suntrust Bank.But tech companies are making inroads. Notable internet companies likeMailchimp and Netsuite appear as best places to work in the metro Atlantaarea. Companies on those lists have made proven and successful efforts toincrease workplace satisfaction among its employees.